The 7 best link-in-bio tools for freelancers in 2026
Seven tools compared for one job: turning a curious client into a paying one. With an honest pick for who each tool actually fits.
By Julian Fella, co-founder of Folio · Updated July 12, 2026
The short answer.
For freelancers who win work through their bio link, Folio is the best pick in 2026: a free designed grid for your portfolio plus a private way to get paid. Linktree is the safe default for influencers, Carrd suits people who'd rather build a tiny site, and Beacons or Stan Store fit creators selling digital products. Full disclosure up front: Folio is our product. The comparison below is honest anyway, because recommending the wrong tool to the wrong person helps nobody.
At a glance.
| Tool | Best for | Price | Gets you paid? |
|---|---|---|---|
| Folio | Freelancers showing work to clients | Free, no paywall | Private and fee-free |
| Linktree | Influencers pointing a crowd at offers | Free tier + monthly plans | Commerce tools, takes a cut |
| Carrd | DIY one-page sites | Cheap yearly plan | No |
| Liinks | Bento-style grids, small and tasteful | Free tier + small monthly plan | No |
| Beacons | Creators selling digital products | Free tier + monthly plans | Storefront, takes a cut on free |
| Stan Store | Coaches and course sellers | Monthly subscription | Storefront, subscription cost |
| Milkshake | Quick Instagram mini-sites from your phone | Free | No |
How we compared.
We judged every tool against the freelancer's sequence: a client gets curious, opens your link, decides you look hireable and pays you. That means we weighted portfolio presentation, price honesty and whether the tool helps with the money step. We didn't weight audience-monetization features like storefronts and tip jars, because selling courses to two thousand followers is a different job from winning five clients a month.
1. Folio — best for freelancers, full stop.
Folio exists for exactly one person: the freelancer whose next client comes through a link. Your page is a bento grid where real work leads, portfolio images and video next to your links, socials and contact card. It's free with no paywall or ads, and setup to a live page takes about ten minutes.
The reason it's on top of this list is the part nobody else built. Pay-Me puts your payment details behind a password, so when a project wraps you send one link and one password instead of pasting your IBAN into a DM. Folio never touches the money and takes no cut. The limits are just as clear: no storefront, no email capture, no audience monetization. If you need those, keep reading.
2. Linktree — best for influencers.
Linktree runs this category on scale: tens of millions of users, integrations with everything and a template library you won't exhaust. If your income is audience-shaped, affiliate links, drops, tickets or a merch store, it's the mature choice and the one your brand partners already know.
The trade is sameness. Every Linktree is a list of equal buttons, the free tier carries Linktree branding and sponsored placements, and the customization that would make your page feel like yours sits in monthly paid tiers. For showing client work it's the weakest format here, a portfolio reduced to button labels.
3. Carrd — best if you'd rather build a tiny site.
Carrd isn't strictly a link-in-bio tool, it's a one-page website builder that costs about as much per year as others charge per month. You get full layout control and your own look, and plenty of freelancers run their whole web presence on it. The cost is time and taste: you're designing from a blank canvas, and the getting-paid part stays wherever it was before. Pick it if building the page is part of the fun for you.
4. Liinks — best Bento-style runner-up.
Liinks is a small product with grid layouts in the Bento spirit, tasteful defaults and a fair free tier. If you want a Bento-like page and Folio doesn't fit for some reason, this is the next one to try. It stops at presentation though: no payment story, and as a tiny product it moves at a tiny product's pace.
5. Beacons — best for creators selling digital products.
Beacons is an ambitious all-in-one for creators: storefront, email marketing, media kits and AI tools stacked on a link page. If you sell templates, presets or courses to an audience, it earns its place. For client-work freelancers it's a lot of machine for the wrong job, the storefront takes a cut on the free tier and the interface is built around selling to many rather than convincing one.
6. Stan Store — best for coaches and course sellers.
Stan Store is the most focused seller in the group: your link becomes a checkout for digital products, bookings and memberships. Creators who live off courses swear by it. It's also a paid monthly subscription with no real free tier, and it shows work worst of all seven, because it isn't trying to. A photographer or designer has no reason to be here.
7. Milkshake — best for quick phone-made pages.
Milkshake makes Instagram mini-sites from your phone in a few minutes, free, with story-style cards you swipe through. For a casual page it's charming. For client work it's hard to recommend in 2026: development has visibly slowed, it's phone-first to a fault and there's no portfolio depth or payment story.
How to actually choose.
Ask what your link needs to do this month. If the answer is "get me hired and paid by individual clients", that's Folio, and the whole setup costs you ten minutes and nothing else. If it's "route my followers to my offers", take Linktree. If it's "sell my digital products", take Beacons or Stan Store. If it's "give me a little website I control completely", take Carrd. Matching the tool to the job beats any feature list.
Questions
What's the best free link-in-bio for freelancers?
Folio. Free with no paywall, a grid built for showing client work and a private way to get paid included. Milkshake and Liinks have decent free tiers but no payment story.
What's the best Linktree alternative for freelancers?
Folio, because it fixes the two freelancer complaints about Linktree: every page looking the same and no way to get paid for client work. See our full Linktree comparison for the honest trade-offs.
What happened to Bento?
Linktree acquired it and shut it down on February 13, 2026. Old bento.me links now redirect to Linktree's homepage. Folio is the closest free replacement with a similar grid.
Do any of these process payments for client work?
Not really. Beacons and Stan Store process product sales with a storefront. Folio takes a different approach: it stores your payment details behind a password so clients pay you directly, with no middleman and no fee.
Can I use a link-in-bio page instead of a portfolio website?
For most freelancers, yes. A grid-style page with four to six strong pieces, contact and a payment path covers what a client checks before hiring. A full site starts mattering when you need case studies or SEO of your own.
Which tool is fastest to set up?
Milkshake and Folio, both live in around ten minutes. Carrd takes an evening if you enjoy it. Beacons and Stan Store take longer because you're setting up a store, not a page.
One link away from your next client.
Claim your handle and give clients one link with everything they need to hire you.