The link in bio built for copywriters

For freelance copywriters the best link in bio is one page that shows the work you can link, describes the work you can't and ends with a way to get paid. Folio pulls the title for live pieces, gives NDA projects a text block with numbers, and keeps your payment details behind a password. Free, live in ten minutes.

Your best work has someone else's name on it.

Copywriters have the strangest portfolio problem in freelancing: the landing pages, emails and ads that prove your skill sit on client domains, and the strongest results are often ones you can't link at all. A bare list of URLs shows none of the thinking, and clients hire copywriters for the thinking. The prospect who found you through a LinkedIn post wants one thing before they message you, evidence that your words move numbers, and they want it without clicking through six tabs.

The blocks that matter for you.

Lead with two or three live pieces as link blocks, each pulls its own title so it reads as work, not a URL. Add a text block per NDA project describing the brief and the result in numbers, because "34% lift" survives any confidentiality clause. Then a one-liner on your niche so the right clients recognize themselves, X or LinkedIn, and a Pay-Me block for the project invoice.

What to put in your link in bio as a copywriter

1. 1

   Two or three live pieces

   Landing pages, emails or ads you're allowed to link. Each pulls its own title, so the page reads as a portfolio.

2. 2

   A results block per NDA project

   Industry, brief, number. The client's name can stay secret, the lift can't be argued with.

3. 3

   Your niche in one line

   "Email sequences for SaaS" beats "words that work". Specific attracts, vague filters nothing.

4. 4

   X or LinkedIn

   Wherever your clients already read you. The page proves the claims your posts make.

5. 5

   A Pay-Me block

   Your payment details behind a password, ready for the upfront half, the final payment and the occasional kill fee.

Set it up in ten minutes

1. 1

   Claim your handle

   folio.link/your-name. Sign in with Google or a mail code, no password to invent.

2. 2

   Add your live pieces

   Paste the URLs and each pulls its title. Lead with the one that converted best.

3. 3

   Write the NDA blocks and your niche line

   One text block per confidential project, results in numbers, plus a sentence on who you write for.

4. 4

   Paste the link everywhere

   LinkedIn, X, your email signature and the DM you send when a prospect asks for samples.

Per-project money without the per-project chase.

Copy work is project after project, each with its own 50% upfront, final payment and the occasional kill fee when a project dies mid-draft. Every one of those is a payment conversation, and most copywriters handle it by pasting bank details into whatever chat the client prefers. Keep your details in Pay-Me instead and every conversation becomes the same link and password. The client pays you directly, nothing is deducted, and the ask stops feeling like an ask. You keep 100% and Folio never touches the money.

Questions